Feature Writing
Explore the role of a feature writer and the key ingredients to use in your own writing to create a stand-out feature article, from the University of Kent.
Duration
4 weeks
Weekly study
3 hours
100% online
How it works
Included in an ExpertTrack
Course 3 of 3
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This four-week course will help you explore the feature landscape to help you understand the crucial difference between a news story and a feature.
You’ll learn how feature writers get their ideas as you discover the importance of research and valuable sources. With this understanding, you’ll put what you have learned into practice and complete an exercise to get the ideas flowing for your own feature.
Delving into the key components of a feature article, you’ll learn the best techniques for interviewing people to help take your ideas and turn them into long-form pieces.
You’ll think about the value of originality and some of the ethical dilemmas you could face as a feature writer.
You’ll also examine different types of features to understand their common principles before being guided through a practical exercise to help you learn key structural tips.
Finally, you’ll explore the opinionated side of journalism – reviews, opinion columns, and news-based blogs.
Having already explored the value of impartiality in journalism, you’ll understand the ethical and legal difficulties you could face when producing opinion pieces.
Let’s look at what’s coming up in this course, which is designed to get you thinking about fascinating features - what they are, how they are made and how to come up with ideas for your own.
Let’s break down what makes something a feature in journalism and see which ones you have enjoyed.
Let’s explore the features landscape and think about where they appear. We will also hear from an experienced magazine editor and feature writer about their passion for features.
The ideas phase is the first step in creating a fascinating feature – but where do journalists get their ideas? In this section, we will look at this and at ways of getting our own brains buzzing.
Let’s recap what we’ve covered in this first week of the course.
Let’s find out what is coming up in this, the second week of the course.
Let’s explore how to lift your idea off the page, check it out and see if it has the potential to be transformed into a feature.
Bring all your imagination and information together to create a convincing ‘pitch’ for the feature idea you have come up with – or for a fresh one. This task is part of a peer graded assignment with clear guidelines to help you.
Some features are biographical and are based on one big (‘long-form’) interview. Others include several voices or interviewees. In-depth interviews need good preparation – which is what the next steps are all about.
Good planning and preparation are vital before a big interview, on which many features are based. Here are some tips to help you prepare, plus some warnings about situations or ethical dilemmas a journalist might face.
Let’s recap on what we’ve covered in this week of the course and think about what’s coming up next.
Let’s take a look at what’s coming up in the world of features for us this week.
Planning how you want your feature to be takes time and involves analysing and pulling various elements together. Thinking time and picking the best quotes are key steps in this process and that’s what we will cover here.
Let’s explore some different approaches to feature-writing, including narrative-style and people-centred. We will also listen to a radio feature or two and you will think about your favourite kinds of features.
It’s time to get creative and write an intro for a feature - real or imagined - to draw readers in and make sure they read on. You will be able to display your work on a padlet ‘wall’ where you can read others’ work too.
Let’s reflect on what we’ve covered in this week of the course.
Let’s get in the mood to write - and find out what’s coming up this week.
Let's think about the places journalistic opinions come out and your experiences of and reactions to this.
Let’s think about what makes an effective opinion column and hear from a sub editor working in this field. First, let’s recap on how a careful choice of words is needed to keep personal opinions out of general news stories.
Let’s explore another area of journalism where opinions are essential - reviews. We will think about what makes a good review and how to approach writing one.
What are some of the possible legal or ethical issues which come with writing reviews or opinion columns? Let’s take a look.
Put your ideas and what you’ve learned into practice by creating your own ‘newsy blog’, opinion column or review. Let your opinions and writing skills out on any topic which interests you in this Peer Grade Assignment.
It’s time to wrap up this course by recapping some of what you’ve learned and thinking about what other resources or paths are available for those wanting to go further in their journalism journey.
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