Introduction to Product Management
Discover the fundamentals of product management and learn how to build products and services that meet user needs on this online short course from Government Campus.
Duration
3 weeks
Weekly study
3 hours
100% online
How it works
Unlimited subscription
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This course covers the main product management concepts and techniques that product managers use in their day-to-day activities.
The skills and techniques discussed in the course are based on the Government Digital and Data Profession Capability Framework, which sets out what product managers need to do at each stage of their career development.
You’ll increase your knowledge of product management and by the end of the course, you’ll demonstrate a basic understanding of its fundamental concepts.
You’ll also interpret information to support your decision-making and prioritisation in your product management career.
You’ll then apply product management techniques to your day job and formulate product visions and roadmaps to improve your career within the sector.
You’ll also contribute to the product management community by sharing your experience and insights.
Throughout this course, you’ll be under the guidance of experienced product managers working at the Central Digital and Data Office (CDDO - Cabinet Office) and in other departments of the UK government.
The course is based on the government manual and the Central Digital and Data Office’s Capability Framework which sets out the skills needed for digital roles in government.
Welcome to the course! Find out what you will learn over the next 3 weeks.
Listen to product managers talk about what their jobs involve and the skills they need, and get an overview of the main techniques they use in their work.
Learn about the difference between a product vision and strategy, listen to product managers talk about what makes a good vision, and create your own product vision board.
A review of what we learned this week, a look forward to Week 2, and an end-of-week review test to check your learning so far.
Find out what we will be covering in Week 2.
Let's learn about users.
Read about user needs, how to turn them into user stories, and why user research is an important aspect of building a product.
A review of what we learned this week, a look forward to Week 3, and an end-of-week review test to check your learning so far.
Find out what we will be covering in Week 3.
Learn about the 'minimum viable product' and why it's important for the product management cycle.
Listen to product managers discuss product roadmaps and learn to create your own.
Learn about some prioritisation techniques product managers use to decide what their teams should work on first.
A review of what we learned this week and throughout the course, your final end-of-week review test, and information about certification and accreditation.
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