Optimizing restaurant revenue management: Advanced Strategies for Food & Beverage (F&B) Success

Advance your knowledge of F&B Revenue Management and diversify your strategies with this four-week course led by FERRANDI Paris.

Duration

4 weeks

Weekly study

3 hours

Premium course

What's included?

Accreditation

More info

Advance your knowledge of F&B revenue management and diversify your strategies

Explore the critical elements of restaurant revenue management (RRM) in the food and beverage (F&B) industry that set the stage for unmatched profitability and growth.

This comprehensive 4-week course is offered by FERRANDI Paris, the leading culinary and hospitality institution.

This course introduces you to the fundamentals of optimizing revenue through strategic menu engineering, effective floor plan design, and operational alignment.

Elevate your menu design strategic flair

Immerse yourself in the art of menu engineering, where you’ll learn to strategically highlight dishes that maximise profitability and customer loyalty.

This crucial course segment offers insights into designing menus that captivate customers while boosting your bottom line.

Discover how to balance culinary creativity with cost efficiency, ensuring each menu item contributes to your restaurant’s financial success.

Infuse your strategy with effective revenue management

Dive into the core of F&B Revenue Management, infusing your business model with proven strategies to enhance efficiency and profitability.

The curriculum focuses on aligning operations, optimizing floor plans, and implementing pricing strategies that respond dynamically to market demands.

Through expert guidance, gain the tools needed to navigate the complexities of revenue management, setting a solid foundation for growth.

Season your skills in revenue and performance mastery

By the end of the course, you’ll have perfected your expertise in blending performance monitoring with top-tier revenue strategies.

You’ll refine your restaurant’s operations and boost profitability. Equipped with insights from FERRANDI Paris, you’ll be prepared to implement impactful changes, peppering your path to success.

  • Week 1

    Restaurant revenue management features

    • Course welcome

      Welcome to the first week of course, and let's take advantage of this activity to get to know each other.

    • Restaurant revenue management

      At the end of this activity you will be able to define revenue management and explain its importance in the restaurant industry. List the core components of Restaurant Revenue Management (RRM).

    • Levers

      Let's define key revenue management concepts.

    • Capacity and inventory

      Get ready to discover the key ingredients for designing a quality restaurant floor plan!

    • Reflect & Connect

      Wrapping this week

  • Week 2

    Optimizing restaurant operations for profitability

    • Ready for Week 2

      Learning outcomes, key point, trends scooting and monitoring... Let's take a closer look at the week's activities.

    • Metrics

      In this activity, identify tools and techniques used in restaurant revenue management

    • Segmentation

      This activity will demonstrate how to define market segmentation and create effective segmentation.

    • Practice and customer perception

      In this parts you'll identify customer perceived unfairness to bring solution.

    • Reflect and connect

      Wrapping up this week together.

  • Week 3

    Profit potential with menu engineering & distribution

    • Welcome to Week 3

      Welcome to the 3rd week of your course.

    • Menu engineering

      Discover how to optimize restaurant profit with menu engineering.

    • Distribution and restaurant concepts

      Browse distribution channels and restaurant concepts.

    • Selling and upselling

      How to develop selling and upselling in a restaurant.

    • Reflect and connect

      Wrapping up this week together.

  • Week 4

    Restaurant revenue management in action

    • Welcome to Week 4!

      Description of the week

    • Loyalty

      In this activity, find out how to Develop loyalty program in restaurant.

    • Restaurant revenue strategy

      Monitor the strategy impact and adjust it as required.

    • Reflect and connect

      Wrapping this course

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